Coming from the company that simultaneously offered six(!) different models of iPad at once, this is not unsurprising at all. From 2022 to 2024, Apple offered: Two models of iPad, an iPad mini, an iPad Air, and two models of iPad Pro (11 and 13 inch).
For Apple, product & hardware come first, marketing and positioning is secondary.
For Apple, product & hardware come first, marketing and positioning is secondary.